Post-publication services to writers

A primer on how this site can be used

Servcies to writersAt last we have Working with Words up and running as a service to writers who want to explore the new medium of electronic publishing.

This website is designed to help authors market their book. In the old days, you used to be able to go into a bookstore and browse before you bought. Well now you can do the same thing electronically — almost!

The rapid rise of self-publishing, especially online publishing, is a consequence of the transformation that has occurred in buying habits as a result of the Internet. The enhanced capability of mobile computing since the introduction of tablet computing devices coupled to the increased propensity for consumers to purchase online has had profound consequences for traditional bookstores.

Yet many writers have yet to develop a proper marketing strategy to deal with this new medium.

  • Along with the demand for traditional editing services, there is a growing demand from writers to have their manuscripts converted to a format suitable for e-publishing. But where to start?
  • There is a bewildering array of platforms on which to publish — Amazon (Kindle), Barnes & Noble, iBooks — to name just a few. What are the relative benefits of each? Should you be on all of them or should you build your own online bookstore?
  • What about publications formats? Again there is a growing array of opportunities from simple Word and PDF documents, ePub, iPub and proprietary formats of the online bookstores. It is definitely not a case of ‘one size fits all’.

These are questions we answer elsewhere as part of the services we offer to authors and you will find details on our Creative Genie website.

But there is one more important question for authors:  how do you promote your book? Can you rely on your publisher to promote for you or do you have to do this yourself. Despite the marketing hype, the truth is that unless you are already a ‘brand’, you will be left in large part to sell yourself.

Here writers with whom we collaborate will be able to blog about their books and post excerpts. Poets will be able to publish their poetry here on the blog. You can meet the writers on their own profile pages and get links to their own websites.

Readers will also be able to leave a comment or review of the books they have bought and interact with the authors.

 

It’s early stages yet and we still have a lot of tweaking to do but the project is underway. My thanks to the Gold Coast e-publishing group for their inspiration in getting this started.